Social Advertising

Highlights from Adobe Digital's Q4 Social Intelligence Report

Every quarter, Adobe releases their Social Intelligence report,…

What's the Difference Between Content Strategy and Content Marketing?

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While both content marketing and content strategy fall into a…

Marketers are Moving On from ROI; Data the New Challenge

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Leveraging data is now the biggest challenge facing marketers. Since…

Why Your Facebook Posts Organic Reach is Down

A lot of brands have noticed that their Facebook posts organic…

Landing Page Best Practices for a Google AdWords Campaign

Your landing page is the first impression people get of your…

Why You Need to Focus on Facebook Mobile

Facebook mobile is now more important than ever, and your strategy…

How to Create LinkedIn Ads that Generate Results

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LinkedIn Ads are a great way to reach large audiences of professionals…

Smart Social Marketers are Going Mobile [INFOGRAPHIC]

The future of marketing, advertising and commerce will largely…

What You Need to Know About Showcase Pages on LinkedIn

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Showcase Pages on LinkedIn are designed to help get the right…

If You Ignore Your Social Data, You Ignore Your Business

If you are not paying attention to your social data, then you…