Marketing Rundown
Our curated weekly rundown with everything you need to know about media, marketing and digital news.
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Daily Minute Master Series – May 24, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
The Top 10 Social Media Sites & Platforms 2022
Social media is everywhere, but not all platforms work for every business. Find out which of these top 10 social media platforms will work best for your audience.
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LinkedIn’s ‘Funny’ Reaction Looks to be Getting Closer to Release
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New Screenshots Highlight How Snapchat’s Coming ‘Family Center’ Will Work
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Meta Announces ‘Recurring Notifications’ for Business Messaging, a Significant Shift in its Platform Approach
At its first-ever ‘Conversations’ messaging conference, Meta announced ‘Recurring Notifications’ on its Messenger Platform, which will enable businesses to send ‘proactive, automated messages, to people who have opted in to receiving them’.
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LinkedIn Updates Professional Community Policies to Better Reflect What’s Not Allowed in the App
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How TikTok Creators Redefined Influence [Infographic]
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Daily Minute Master Series – May 23, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
YouTube Rolls Out New, Separate Data Tabs for Videos, Shorts, Live-Streams and Posts
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Snapchat Launches New Option to Display eBay Listings in Snaps
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Reverse Image Search: Everything You Need To Know
What is reverse image search? Learn which browsers offer this feature and how you can use it in this guide to reverse image searches.
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Last Call: 5 Tips To Capture Last Minute Ecommerce Sales
From countdown timers to gamification tactics, here’s how to create urgency and tap into last minute conversions.
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Google Launches Tool For Practicing Job Interviews
Google’s new Interview Warmup tool uses artificial intelligence to help users practice answering job interview questions in various fields.
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TikTok Launches Creator-Crediting Feature
TikTok users will now be able directly tag and credit video creators using a button in the social media app.
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Daily Minute Master Series – May 20, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
YouTube Rolls Out Activity Graph to All Videos, Ups the Maximum Price of Channel Memberships
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Twitter Launches New Promotional Campaign for Spaces and Live Audio Chats
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Meta Shares New Insights into the Coming Metaverse Shift, and What Exactly Needs to Happen to Facilitate it
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TikTok Launches Branded Mission, A New Way To Crowdsource Creative
With Branded Mission, TikTok is opening a channel for brands to source content directly from creators without going through an agency.
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110 Top SEO Tools That Are 100% Free
If you’re looking to get started with SEO or want to achieve better results, here are 110 of the best free SEO tools you should be using.
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Google Criticizes Canada’s Proposed “Link Tax”
Google lodges criticism against the Canadian government’s proposed Online News Act, claiming it imposes a “link tax” that could be detrimental to search results.
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Daily Minute Master Series – May 19, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Meta Releases Latest, Baffling ‘Widely Viewed Content’ Report
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Twitter Launches Super Follower Only Spaces as it Builds on its Creator Monetization Options
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Twitter Loses Three More Execs as Musk Takeover Drama Continues
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The State of Social Listening in 2022 – Report
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7 Ways To Tweak Your Content For Better SEO
Are you missing out on simple opportunities to improve your content’s optimization? Get on top of these 7 tweaks for improved SEO.
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Metaverse Primer For Marketers: How We Got Here & Where We Go Next
At the convergence of VR, AR, and cryptocurrency lies the Metaverse. Brands are on notice, as it might change how we work, and live, forever.
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Daily Minute Master Series – May 18, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
New Survey Looks at the Top Tools and Apps Used by Digital Marketing Professionals [Infographic]
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The Social Media Manager Role is Evolving, as New Marketing Practices Take Shape [Infographic]
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7 Major Stressors For Digital Marketers & How To Deal
Working in digital marketing can be incredibly stressful. Maybe it’s time to reevaluate the causes and tackle your biggest stressors head-on.
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Content Marketing Strategy for Small Businesses: Top 11 Tips
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Local Video Marketing: 4 Ways To Win With Video
Bolster your online and local presence with local video marketing. Learn how to nurture trust with customers across 7 social media platforms.
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4 Ways Agile Intelligence Can Make Your Marketing Smarter
The potential of data-driven marketing is entering a brave new world. The explosion in consumer data availability over the last few years has only been exceeded by marketers’ aspirations to find new ways to advance customer relationships and improve value exchanges. But as complexity increases, marketers must look toward a solution that simplifies data-driven marketing: agile intelligence.
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Daily Minute Master Series – May 17, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Twitter Tests New Tags to Indicate Engagement from Tweet Author in Replies
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Twitter Defends Fake Account Metrics After Latest Queries from Elon Musk
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Google Ads Makes Automation Easier With Scripts Updates
Google Ads rolls out improvements to scripts while announcing legacy scripts will be sunset later this year.
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Cut Through Any Bull With These 8 SEO Job Interview Questions
How do you ensure the person you choose will be a good SEO hire? Ryan Jones swears by these 8 SEO interview questions for your candidates.
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Subdomain, Subdirectory & ccTLD: Which One Should You Use?
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New TikTok Tool Surfaces Useful Insights For Marketers
A new tool from TikTok surfaces marketing insights across a range of demographics.
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Daily Minute Master Series – May 16, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Zuckerberg Previews Next-Level AR Experience in New ‘Cambria’ Headset Showcase
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Twitter Announces Major Staffing Changes as Musk Deal Continues to Take Shape
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TikTok Launches New Interactive Market Insights Tool to Better Inform Strategic Planning
TikTok has launched a new, interactive insights platform, which enables you to use a range of filters to discover key data points on your target market/s.
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Successful Podcasters Share What Makes A Great Podcast Intro
Your podcast intro is foundational to its success. Here, podcasters share seven tips to build and engage your listening audience.
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How To Empower Content Teams With Real-Time Log File Insights
Encourage content teams to ask the right questions and help improve SEO performance by providing log file analysis and insights they can use.
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What’s The Top SEO Focus For 2022? Ask An SEO
Trends come and go – but right now, what should SEO pros focus on? Tony Wright tackles areas to keep an eye on in this edition of Ask An SEO.
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Daily Minute Master Series – May 13, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Getting Ready For GA4: Saving Your Historical Data
Migrating your data to GA4 is not currently possible. Here’s what you can do instead to prepare before the July 2023 deadline.
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Four Common Reasons Marketing Emails Fail (And What To Do Instead)
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Make Your Marketing Stand Out by Embracing These 4 Layers of Understanding
The landscape of marketing has evolved significantly over the past decade, offering marketing pros seemingly endless opportunities to engage their audience. But abundant options can quickly become distracting. Between tried-and-true tactics in content marketing to exciting new strategies like hyper-targeted personalization, one can easily feel overwhelmed by the potential. That’s why many marketers respond, not by developing their tactics, but by resting on their laurels for fear of failure. They cast a wide net, sending a barrage of content to every possible channel for their audience in hopes of reeling in new customers. But is this “always on” approach truly paying dividends? Not quite.
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The Future Of Chatbots: Use Cases & Opportunities You Need To Know
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5 Automotive SEO Best Practices For Driving Business In 2022
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Success In The PPC Automation Age: A Paid Search Marketing Roadmap
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Daily Minute Master Series – May 12, 2022
/by Corey PadveenThe Marketing Rundown
Subscribe to t2’s Newsletter, ‘The Marketing Rundown’ and Stay Up-to-Date
Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Musk Discusses His Views on Content Moderation as Twitter Deal Inches Closer to Completion
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LinkedIn Adds Live Captions for Audio Events, Custom URL Listings on Creator Profiles
LinkedIn has announced some new updates to improve accessibility, and enhance user Service listings, including real-time captions for live audio events, improved search for posts that you’ve already seen, and a custom URL display option on Creator profiles.
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Meta Looks Set to Push Publishers Towards Short Video in New Pivot
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Twitter Clarifies Duplicate Content Policy
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3 Ways To Use Your B2B Marketing Budget In 2022
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How To Tell Compelling Stories In B2B Marketing
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Daily Minute Master Series – May 11, 2022
/by Corey PadveenThe Marketing Rundown
Subscribe to t2’s Newsletter, ‘The Marketing Rundown’ and Stay Up-to-Date
Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
SEO #Lifegoals: Who’s Winning Super Competitive SERPs & Why
We take a look at which brands dominate competitive keywords and assess how their content, backlink profile, and technical SEO are helping.
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Will Using A News Slider Affect My Site’s Optimization? Ask An SEO
Will homepage sliders hurt or help your SEO? Learn more about the search implications of sliders and how to use them in this Ask An SEO column.
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Google’s Digital Marketing Certificate Recommends Keyword Density Percentages
Google’s Digital Marketing Training Course recommends a maximum 2% keyword density, a minimum word count and where to seed keywords on web pages.
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Four Multicultural Marketing Lessons from Top Executives
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Peloton Reports Deeper Loss than Expected Amid Marketing Refresh
The results suggest Peloton’s comeback effort is still a long way from taking hold, despite a shake-up earlier this year. In February, co-founder John Foley was ousted as CEO after sales slowed and Peloton struggled to manage its production. He was replaced by former Spotify Technology SA and Netflix Inc. Chief Financial Officer Barry McCarthy, who vowed to cut costs and generate more of Peloton’s revenue from subscriptions.
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Godiva’s CEO Reveals How the Candymaker Plans to Double Its Revenue in Four Years
We selected the best content generators to compare their output on the same topic and ran a mini Turing Test. Can you tell which is the AI writer?
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