Marketing Rundown
Our curated weekly rundown with everything you need to know about media, marketing and digital news.
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Daily Minute Master Series – April 18, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Elon Musk Launches Hostile Takeover Bid for Twitter
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WhatsApp Announces ‘Communities’ to Enhance Group Chats in the App
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10 Different Ways To Get Organic Page 1 Google Rankings
Discover 10 ways to go beyond the old 10 blue links and get more traffic from Google’s enhanced organic search results.
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Amazon Raises Affiliate Commission Rates
Amazon announces a limited time increase in commission rates. How does it compare to pre-Covid commission percentages?
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Google Warns Of Low Realtime Data In Universal Analytics Reports
The Real-Time report in Google Analytics is impacted by an issue affecting Universal Analytics properties only.
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YouTube Adds New Connected TV Capabilities
Google made improvements to its YouTube Connected TV capabilities. These updates allow advertisers to have more confidence in their CTV strategy.
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Daily Minute Master Series – April 15, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
YouTube Launches New ‘Search Insights’ for All Creators
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New Details Emerge of Meta’s Ten-Year Growth Plan for AR Wearables and the Metaverse
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TikTok Expands Test of Downvotes for Video Replies, Adds New Prompts to Highlight its Safety Tools
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Pinterest Announces New Partnership with WooCommerce to Expand Product Listings
Pinterest has announced a new partnership with eCommerce platform WooCommerce, which will enable WooCommerce’s 3.6 million merchants the convert their product catalogs into Shoppable Pins on Pinterest.
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AdSense Pausing Monetization On Some Ukraine Related Topics
Google sent a reminder to publishers that expands on current policy related to showing ads on content about the war on Ukraine.
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Marketing In The Metaverse [Podcast]
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Daily Minute Master Series – April 14, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Twitter Provides Last-Minute Tips for Your Easter Marketing Campaigns
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TikTok Expands Access to its ‘Effect House’ AR Creation Platform
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Snapchat Launches ‘Dynamic Stories’ for News Publishers to Present Up to Date News Content in the App
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Twitter Acquires OpenBack to Improve the Timeliness and Relevance of Push Notifications
Twitter’s looking to improve the relevance and timeliness of its notifications, while also potentially reducing the impacts of Apple’s ATT update, with the acquisition of Dublin-based app enhancement platform OpenBack, which will provide Twitter with more capacity to customize and personalize its app notifications for every user.
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LinkedIn Publishes New ‘Founders’ Guide’ to Help SMBs Maximize their LinkedIn Presence
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WordPress Reconsiders WebP By Default Proposal
WordPress announced a decision to formally reassess the highly controversial WebP by Default feature.
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Daily Minute Master Series – April 13, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Elon Musk Rejects Twitter Board Seat After Sharing Various Criticisms of the Company’s Approach
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Meta Launches New Creator Funding Programs to Fuel Development of the Metaverse
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Single-Page Websites: Are They Good Or Bad For SEO?
Could a single-page site hurt your chances of ranking on Google? Let’s look at some examples and discuss the pros and cons to find an answer.
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How to Spot Content Marketing in Search Results
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Google Creates Bubble Chart Template For Data Studio
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Facebook Ads For Beginners: FAQs, How To Set Up & Time-Saving Tips
Discover great Facebook Ads tips to help you get started on your road to Facebook advertising success, from setup to creative to tracking.
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Daily Minute Master Series – April 12, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Elon Musk Raises More Questions About Twitter’s Approach, Which Could Lead to a Big Shake-Up
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Graphic Design Trends for 2022 [Infographic]
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Live-Stream Commerce Offers Big Potential for TikTok’s Growth Prospects
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20 UGC Advertising Stats & Trends You Need to Know in 2022 [Infographic]
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How To Sell On Instagram: 11 Tips & Social Commerce Examples
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6 Ways Marketers Are Using Interactive Emails To Win More Conversions
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Daily Minute Master Series – April 11, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
TikTok Continues to Lead the Download Charts in Q1, Sees Record In-App Spending
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Twitter Launches Initial Test of New ‘Unmention’ Option, Enabling Users to Remove Themselves from Chats
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Paid and Organic Social Media Are Better Together—Here Are 5 Reasons Why
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Google Adds New Visual and Text Search Options to Enhance Product Discovery
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A Guide To ‘Organization’ Structured Data For Rich Google Results
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Google Discusses Value Of Non-Recommended Structured Data
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Daily Minute Master Series – April 8, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Pinterest Announces Full Ban on Climate Change Misinformation in Pins and Pin Ads
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What Does Elon Musk’s Twitter Look Like For Digital Marketers?
Tesla CEO Elon Musk joins Twitter’s board of directors with a 9.2% stake. What is he looking to change and how could it impact Twitter marketing?
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Google Says AI Generated Content Is Against Guidelines
Content generated automatically using AI writing tools is against Google’s Webmaster Guidelines, says Search Advocate John Mueller.
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Is It Still Worth Getting A Digital Marketing Degree?
Is it worth it to earn a digital marketing degree or better to get hands-on experience? Check out the pros and cons of each career path.
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Top YouTube Marketing Trends You Should Already Be Using in 2022
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Inequity in the Metaverse—How Brands Can Prioritize Multicultural Marketing in Virtual Worlds
In the metaverse, everyone can go Nowhere. The developers of Nowhere, a browser-based 3D meetup platform, made it so people don’t need a crypto wallet or NFT to join; there are NFT integrations, but it’s not a requirement, which lowers the technical—and financial—boundaries.
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Daily Minute Master Series – April 7, 2022
/by Corey PadveenThe Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Meta Reiterates the Value of Personalized Ad Tracking in New Ad Campaign
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Twitter Confirms That it is Working on an Edit Button, Following Tweets from New Board Member Elon Musk
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Snapchat Publishes 2022 ‘Snapchat Generation’ Report, Providing Key Insight into User Engagement
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Skittles Takes Out Twitter’s ‘Brand Bracket’ Competition for 2022
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15 Digital Marketing ROI Metrics You Need To Know
Learn what digital marketing metrics you must understand and measure to showcase your ROI. Here are 15 important ones to know.
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Does Word Count Really Matter For SEO Content?
It’s not a ranking factor, so why is word count important for SEO? Here’s what you need to know about when, why, and how much word count matters.
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Daily Minute Master Series – April 6, 2022
/by Corey PadveenThe Marketing Rundown
Subscribe to t2’s Newsletter, ‘The Marketing Rundown’ and Stay Up-to-Date
Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
Elon Musk Takes 9.2% Stake in Twitter After Hinting at Shake-Up
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Do Manual Adjustments Still Make Sense With Automated Bidding?
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Essential Reddit Statistics All Marketers Should Know in 2022 [Infographic]
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New Survey Looks at How Marketers are Approaching the Metaverse, Crypto and NFTs [Infographic]
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Twitter Tests New, Interactive Ad Types as it Seeks to Boost its Promotional Appeal
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The Truth About Duplicate Content
Don’t let the shiny new content you worked so hard to produce become invisible. Here’s the truth about duplicate content and how to solve it.
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Daily Minute Master Series – April 5, 2022
/by Corey PadveenThe Marketing Rundown
Subscribe to t2’s Newsletter, ‘The Marketing Rundown’ and Stay Up-to-Date
Everything you need to know about media, marketing, and digital news from the week all together in one place.
News & Updates
The Latest in Experiential Retail
As consumers return to in-store shopping, retailers are experimenting with interactive store models to re-connect with shoppers. Digital-first brands are opening physical locations for the first time while more established players are expanding store concepts and introducing new formats.
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Google Adds New Recycling Attribute to Maximize Business Discovery
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LinkedIn Shares New Research on Changing Approaches to Branding [Infographic]
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Focusing On SEO Alone Just Isn’t Enough. Here’s Why.
Reliance on SEO alone to reach your market isn’t a winning strategy. Here are some specific reasons why – and what to do about it.
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Google Search Ranking and Popup Banners
Google’s John Mueller explains how multiple ranking factors play a role in whether a banner popup affects search presence.
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Does Google Use Different Algorithms For Each Niche?
Google’s John Mueller answers if Google applies different algorithms depending on the niche and affirms that some kinds of content is treated differently.
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