Is this the end of Influencer Marketing as we know it? According to Influencer Marketing Hub, the influencer marketing industry was projected to grow to approximately $9.7B in 2020. In addition, the number of influencer marketing-focused platforms and agencies has gone from under 200 in 2015 to over 1,100 in 2019. And then the world […]
Social Media Americans Use Social Media for COVID-19 Info, Connection Social media platforms have become saturated with coronavirus-related news, with 46% of social media users saying “almost all” or “most” of what they see is about the coronavirus situation and an additional 37% saying “about half” is. These results are from an April 14-20 Gallup/Knight […]
Social Media YouTube Select: YouTube’s New Premium Advertising Program Adds Connected TV Targeting YouTube has relaunched its premium advertising program, now called YouTube Select. The company made the announcement ahead of its Brandcast upfront presentation to advertisers next month. YouTube Select rolls up the program formerly known as Google Preferred and connected TV viewing into a […]
Social Media New App AllSocial Looks To Restore The Promises Of Social Media Giants The creators of a new, grassroots social media app want to remind users that the current big name platforms such as Facebook and Twitter often push less than 5% of their chosen content to friends and followers. That means, on the […]
Every industry is about to undergo significant changes. That seems especially true for the hotel and hospitality industry. Few verticals are poised to change as dramatically as the hospitality industry. Currently, these verticals rely heavily on the oft-heralded “personal touch”; the staff of a hotel going the extra mile in providing a tailored, high-end experience […]
Social Media Facebook Brings its Cartoonish ‘Avatars’ to US Users US users get excited – Facebook’s Bitmoji-style Avatars are coming to you. After initially launching them in Australia last June, then rolling them out across Europe last month, Facebook’s Fidji Simo today confirmed that the cartoonish likenesses will be available in the US from today. For the full article […]
Social Media Instagram Adds New Anti-Bullying Measures, Including Bulk Comment Actions and Mention Controls Instagram has announced some new tools to give users more control over their on-platform experience, and reduce the impact of trolls and abusive actions within the app. First off, Instagram’s rolling out a new bulk comment removal process, which will make it […]
Social Media Social Media Platforms Seek to Stop Misinformation ‘Now more than ever, expert medical advice matters most.’ That is the message being delivered by RACGP President Dr Harry Nespolon, who has welcomed measures being taken by popular social media platforms to halt the concerning spread of medical misinformation during the coronavirus pandemic. Twitter announced its […]
Social Media Instagram’s Testing New Ways to Navigate Through Your Stories Feed Instagram is testing out some new ways to navigate through your Stories feed in the app, in order to help people find more Stories content that they’re interested in. Reverse engineering expert Jane Manchun Wong posted this example of one of the new tests in […]
Social Media Pinterest Launches Updated Shopify Integration to Streamline the Creation of Shoppable Product Pin Pinterest has announced that it’s updated its Shopify app, adding a new option that will enable Shopify merchants to quickly and easily feed their entire product catalog directly into shoppable Pins. For the full article click here New Research from Facebook Shows Engagement […]
