In case you missed some of the topics we covered this week, here is the social media week-in-review!
Content is the root of a successful marketing campaign, no matter the medium. When it comes to content, however, there are certain types that flop and then there are others that engage your audience like never before. In this great infographic, we look at 21 types of content that always drive good engagement with your audience.
Pinterest keeps rolling out some great new features that marketers should all be aware of and use to their advantage. Take a look at what some of these new features are, and find out how you can use them to your benefit, whether it comes to your own marketing efforts or those of a client!
Your blog is one of the best ways you can showcase your expertise to your audience. It is a hub where almost all of your links might point, and one of the key steps in the path to conversion. So how can you go about increasing the shares of the content on your blog? Take a look at these 4 great tips to help increase the sharing of your blog content!
Cadbury is known for having some of the most delicious treats on the market, and they did something very sweet (sorry – it was just too easy) to thank their fans and boost engagement rates on their content. Find out what Cadbury did in this week’s Case Studies!
Blogging is an exceptional tool when it comes to getting found, and engagement rates see a spike with video content over any other type of content on social media. So, naturally, it would make sense that video blogging can add considerable value to your business. Find out what that value is in this week’s Social Equity segment!
Have a look through some of these great articles and enjoy your weekend!