LinkedIn is the business network, but what are the benefits to using the network?

The LinkedIn facts and figureds in the infographic below showcase some impressive data that marketers and businesspeople should be aware of.

We all know that LinkedIn is the professional social network – that is what sets it apart from the rest. But other than being a pool of a few hundred million working folk, what value does LinkedIn have when it comes to helping us grow our business?

Perhaps the most interesting figure when it comes to professional relationships in the data below relates to the growth of face-to-face relationships with the help of LinkedIn. 44% of users build stronger in-person relationships with the help of LinkedIn. That is certainly a feature unique to the network.

When it comes to business, the most important element of the LinkedIn facts has to do with trust. 87% of people on LinkedIn trust the product-related information they find on the network. What’s more, 49% of users trust word-of-mouth brand suggestions they see on LinkedIn. That’s a lot of influence on the network, and it certainly should not be passed up.

Take a look at the infographic and let us know which of the data you think is most important or surprising. Tell us in the comments below or on Twitter!