Case study

Home Depot

Home Depot wanted to showcase their Home Accessory Division to new audiences, promoting exclusive online products.

The Mandate

Generate traffic to The Home Depot to raise awareness of the fact that they carry furniture & decor, exposing product photos first hand to encourage purchases, and providing the perfect opportunity for customers to make gift purchases

Our Approach

Through the use of influencer generated content Development of a 3-month data-centric influencer campaign and affiliate program including 30 influencers

Our Results

4 million unique monthly reach during the campaign
Increased weekly sales by top converting influencers
Proprietary database build of new audiences

Scope of Work

Build Consumer Awareness of a Specific Product Line of Home Decor
Create Social Media Content and Posts
Identify Influencers With Target Audience

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