Pinterest Marketing: How Are Users Interacting? [INFOGRAPHIC]

Pinterest marketing is growing increasingly important, but how are users on the visual social network engaging?

There is no shortage of literature out there telling marketers how important Pinterest marketing is for business. At this point, we all know that Pinterest marketing is going to be a vital part to any successful campaign. While this might be well understood, we might not all understand exactly why. When it comes to any aspect of our social media strategies, we should be able to justify why we are implementing a certain element. This is the case regardless of whether or not we are working with the “next big thing” (in this case, Pinterest marketing).

In the infographic from ViralBlog below, we can see exactly how people are engaging on Pinterest. So from now on, when we are told that Pinterest marketing is a must when it comes to our social media strategies, we will understand why, and we will be able to justify our use of Pinterest with some of this impressive data.

How do you incorporate Pinterest into your social media marketing strategies (if at all)? Where have you found the visual social network to be most beneficial (if you use it)? If you are not using it, why not? Tell us in the comments below or on Twitter!