Facebook Marketing: The Impact of Graph Search [INFOGRAPHIC]

Facebook marketing is seeing some major changes with the introduction of the Graph Search feature.

Not long ago, Facebook announced that it would soon be introducing the Graph Search functionality to the social network. This meant quite a few changes to the world of Facebook marketing, and we noted a few of those changes in a recent blog post about Facebook’s Graph Search. But while we all might understand that the advent of Graph Search will mean a changed landscape with regards to Facebook marketing, we might not necessarily understand why.

This wonderful infographic that we pulled from our Pinterest page does a great job of breaking down and really detailing exactly how Facebook marketing (and digital marketing, in general) stands to change as a result of Graph Search. So, while we all know that there will be a change, now we can understand exactly how and why. With that, we will be able to better execute Facebook marketing strategies, taking into account Graph Search and all that it brings to the table with regards to our marketing efforts.

Have you had a chance to use Graph Search yet? How do you feel this feature will impact your Facebook marketing strategies? Tell us in the comments below or on Twitter!