Daily Minute Master Series – September 21, 2022

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The Marketing Rundown

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News & Updates

YouTube’s Looking to Provide Direct Monetization for Shorts, a Big Shift in the Short-Form Content Battle

Could this be a killer blow for TikTok and its short-form video leadership? That might sound like an extreme take, but YouTube, via YouTube Shorts, is ramping up its pitch for top short-form creative talent, with The New York Times reporting that YouTube will soon add a new, direct monetization option for Shorts, which would provide a clearer pathway for short-form content creators to make money purely for their clips.

For the full article click here 

LinkedIn Looks to Improve Messaging Interactions with ‘Focused Inbox’, Adds New Sales Analytics Tools 

LinkedIn’s looking to help members better manage their LinkedIn inbox, by filtering out more of the junk, with a new ‘Focused Inbox’ UI, which will essentially re-route less valuable messages into an ‘Other’ tab in your LinkedIn message stream.

For the full article click here 

Are Press Releases Still Good For SEO?

Press releases are a great way of garnering media attention, but do they still influence search rankings? If you do them the correct way, then yes.

For the full article click here 

WordPress Drops Security Support for Older Installations

WordPress announced it is dropping security updates for versions 3.7 – 4.0 by December 2022 and urges users to update to the latest versions.

For the full article click here

Google: 5 Ways To Prepare For Site Closure

Google’s Search Advocate John Mueller shares five ways to prepare for a planned website closure.

For the full article click here

7 Enterprise SEO Tools For Keyword Research, Compared

What are the best keyword research tools for enterprise businesses? Get insights into seven of them here to start making better SEO decisions!

For the full article click here

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