Daily Minute Master Series – October 31, 2022

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The Marketing Rundown

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News & Updates

Elon Musk Takes Control of Twitter, Cuts Several Execs

The Elon Musk era at Twitter has begun, with Musk’s $44 billion takeover of the company finally closing late Thursday night. And Musk wasted no time getting to work, firing several top execs, including CEO Parag Agrawal, chief financial officer Ned Segal, and the platform’s head of legal policy, trust, and safety Vijaya Gadde.

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Musk Looks to Reassure Advertisers Ahead of Twitter Takeover, Outlines Elements of His Plan 

As he prepares for the next stage of his Twitter takeover, which looks set to be finalized this week, Elon Musk has released a new statement on his intentions for the platform, and the impact that it will have on advertisers, who’ve been justifiably concerned about Musk’s vision for the app.

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Pinterest Reports Increasing Usage and Revenue in Latest Performance Update

Pinterest has posted its latest performance update, showing increases in both users and revenue, neither in a major swing, in broader terms, but both, most importantly, pointing upwards once again.

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The State Of SEO: Survey Data To Plan Your Next Year In SEO

Inform your SEO strategy for 2023 with data, insights, and findings from the SEO community. More than 3,600 SEO pros responded.

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Google Ads Performance Max New Features & Best Practices

Google is upgrading Performance Max campaigns with a series of new features and offering best practices specific to promoting holiday sales.

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Google Pushes Universal Analytics 360 Sunset To 2024

Google is giving enterprise marketers more time to switch to GA4 by moving the sunset date of Universal Analytics 360 to 2024.

For the full article click here

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