Daily Minute Master Series – October 28, 2022

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The Marketing Rundown

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News & Updates

Meta’s Metaverse Division Loses $3.7 Billion In Q3

Meta continues to lose billions of dollars on its metaverse projects, posting a loss of $3.7 billion in Q3.

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Meta Outlines Key Areas of Focus, and Business Opportunity, Following Downbeat Earnings Report 

After a disastrous earnings report, in which Meta informed the market that its net income was at its lowest levels since 2019 in the most recent quarter, largely due to ongoing, and rising investment in its metaverse vision, Meta has sought to reassure investors that it has a plan to get its financial performance back on track, despite rising challenges in the digital ads space.

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Google Reports Slowest Revenue Growth In Nearly 10 Years

Google-parent Alphabet earnings in Q3 2022 mark the slowest revenue growth for the company in nearly 10 years.

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TikTok Launches ‘TikTok Academy’ Marketing Education Platform

TikTok has launched a new education program for marketers called ‘TikTok Academy’, which provided free video courses on how to make best use of TikTok for marketing, along with research data and other information to expand your understanding of the app.

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AI Allows You To Talk With Virtual Versions Of Deceased Loved Ones

Advances in artificial intelligence allow people to speak with dead loved ones via phone, video chat or voice assistant.

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Google’s Bumper Ad Creation Tool Is Broadly Available

After several years of testing, Google is releasing its bumper ad creation tool to all advertisers.

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