Daily Minute Master Series – October 20, 2022

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The Marketing Rundown

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News & Updates

Google Reveals Top Search Trends For Halloween 2022

Google updates its Halloween Frightgeist website with the latest search data on the most popular costume ideas in 2022.

For the full article click here 

Meta Forced to Divest Giphy After Long-Running Court Battle in the UK 

After a long-running court battle in the UK, Meta has lost its bid to take over leading GIF platform Giphy, which now means that Meta will now be forced to divest the platform, and step away from the $400 million takeover arrangement.

For the full article click here 

Meta Launches New VR Horror Experiences for Halloween

Meta’s taking a more VR-aligned approach to Halloween this year, with a range of new, immersive horror experiences available to Meta Quest users. The first is a new ‘Haunted House’, 180-degree VR experience, created by director Eli Roth, who also directed ‘Cabin Fever’ and the ‘Hostel’ movie series.

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6 Keys Your Business Needs To Win With Your Marketing Agency

Discover how to forge relationships & create effective campaigns that generate genuine interest & transform consideration into conversions.

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Google Makes Audio Ads Available To All Advertisers

Google’s audio ads, designed to reach consumers streaming music and podcasts on YouTube, are now available to all advertisers.

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Google Ads Rolls Out 3 New Reporting Columns

Google is adding three new columns to Google Ads reports that provide easier access to data on conversion goals.

For the full article click here

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Daily Minute Master Series – October 19, 2022Daily Minute Master Series – October 21, 2022