Daily Minute Master Series – October 14, 2022

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The Marketing Rundown

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Everything you need to know about media, marketing, and digital news from the week all together in one place.

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News & Updates

Will the Metaverse Actually Become a Real Thing?

Will the metaverse ever pan out as Meta hopes? That’s become a key question in recent times, with the company investing billions into a long-term project that, thus far, still looks largely experimental, and seems unlikely to become a replacement for online interactions as we know them.

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The Fundamentals Of Influencer Marketing 

What exactly is influencer marketing? And why should I care? Read our detailed explanation about influencer marketing in this article.

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Google On Solving How to Write Good Alt Text

Google podcast discusses the best approaches for creating image alt text.

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Seven Marketing Trends Small Business Owners Need For 2023

Small business owners are consumed with a host of end-of-quarter tasks, from crunching numbers to getting inventory in order. As the new year approaches, it’s time to start thinking about your marketing strategy for the upcoming year. As you plan your budget and allocate resources, consider adding these seven marketing trends to get ahead of your competition in 2023.

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11 Execs Connecting Gaming to Marketing

The gaming industry keeps on extending its already massive influence on culture and commerce. Brands increasingly realize that many of their customers are gamers, and have stepped up efforts to authentically show up in spaces such as Fortnite and Roblox, Twitch streams, esports tournaments and mobile games.

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How Customer Journey Orchestration Changes Your Marketing Approach

Customers increasingly appreciate personalized experiences and are growing to expect them across all of the online and offline channels they engage with brands on. Companies that understand and embrace this are increasingly approaching their marketing and customer experience from a fuller customer journey perspective, as opposed to interacting with their customers using a more traditional marketing campaign approach.

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