Daily Minute Master Series – October 11, 2021

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The Marketing Rundown

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News & Updates

What The Future Of Work Means For Marketing

If you’re a marketing leader, the future of work is on your mind. How can you build, retain and empower the most effective team when the war for talent is fierce? How will new ideas be shared, tested and implemented in a remote and hybrid work world? How can marketing technology (martech) help? How will you gain the added agility you need as marketing continues to rapidly evolve? And how can all this disruption make you a better business partner, helping drive revenue growth and proving it?

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Avoid These Partnership Marketing Pitfalls 

Affiliate marketing is fairly straightforward. But there are some frequent mistakes that tend to crop up, even among veteran practitioners.

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People Keep Marketing Analytics Real

Modern marketing analytics requires culling insights from data, applying real-world human experiences to strengthen those empirical insights and then acting on those insights to adjust marketing campaigns. Learning which channels are working — and which are not — through impartial data and insights is gold for marketers.

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10 Effective Tactics to Defeat Internet Trolls

The trolls have moved out of their caves and onto the internet. Unlike the mythological creatures of early Scandinavian folklore, online trolls are real, and dealing with them is never a fun experience.

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Google Rolls Out New Eco-Friendly Search Filters

New filters in Google Search can help users find the most eco-friendly options when it comes to planning travel and buying appliances. Google CEO Sundar Pichai announced a number of green initiatives his company is working on, which includes enhancements to Search and Maps among other projects.

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YouTube Adopts More Features From Twitch

YouTube is rolling out new features designed to reward channel members in a way that’s similar to how subscribers are rewarded on Twitch. The new perks could incentivize more users to sign up for paid memberships, which equals more revenue for creators.

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