The Marketing Rundown

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Everything you need to know about media, marketing, and digital news from the week all together in one place.

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News & Updates

Google Adds New Elements to its ‘Ads Data Hub’ Insights Platform

Google has announced some new updates to its Ads Data Hub option, which enables marketers to upload their own, first-party data into BigQuery, then join it with Google event-level ad data to uncover deeper, aggregated audience response insights to their promotions.

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The Key To Increasing Your Social Media Management Rates (And Brand Loyalty)

Social media isn’t really about the posts – it’s about connections. You can post 50 times a day, but unless you promote two-way conversations, it won’t give you the results you’re looking for.

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Meta Opens up Facebook’s ‘Professional Mode’ to All Creators Globally

After first launching its Professional Mode with selected creators in December last year, Meta is now opening up access to all creators globally, providing more options to help creators build their presence in the app.

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Meta Announces Inaugural ‘Creators of Tomorrow’ Class in the US

As it looks to build on its creator connection initiatives, and amplify rising voices across its apps, Meta has announced the inaugural 25 members of its US ‘Creators of Tomorrow’ program, which aims to highlight new voices in various categories.

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Musk Looks to Revamp Subscriptions, Considers Bringing Back Vine in First Twitter Moves

Between Elon Musk trying to speed-run social platform management, and his tendency to say a lot of things, then deny them at a later stage, it’s difficult to know exactly what’s going on in Twitter HQ right now, and how exactly Musk and his newly assembled Twitter transition team are going to change the platform.