Social Media
Pinterest Shares its Latest Transparency Report, Highlighting Content Removals in the First Half of 2020
While other social platforms get all the focus when it comes to content moderation and censorship, Pinterest also has significant reach, and can also be used to host offensive, illegal content, and fuel the spread of misinformation online.
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LinkedIn Releases New Guides to Help Marketers Maximize Their On-Platform Efforts
LinkedIn has published three new guides designed to provide specific guidance on how brands can maximize their marketing efforts on the platform.
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As Twitter continues to add warning labels to tweets which make potentially untrue claims about the results of the US Election, and the voting process, it’s also apparently testing some new warnings which expand on the current pop-ups when users attempt to re-tweet a disputed update.
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Marketing
How to Power Up Your SEO Content With Audience Understanding
Your site’s content exists for one purpose: to attract, delight, and engage your target audience. As obvious as that statement sounds, it is surprisingly easy to lose sight of the centrality of your audience when deciding what content to create for your site. All too typically the content ideation process is limited to things like internal brainstorming, keyword research, things we think are important about our business or service, or pure guesswork.
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