Daily Minute Master Series – May 11, 2022

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The Marketing Rundown

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Everything you need to know about media, marketing, and digital news from the week all together in one place.

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News & Updates

SEO #Lifegoals: Who’s Winning Super Competitive SERPs & Why

We take a look at which brands dominate competitive keywords and assess how their content, backlink profile, and technical SEO are helping.

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Will Using A News Slider Affect My Site’s Optimization? Ask An SEO 

Will homepage sliders hurt or help your SEO? Learn more about the search implications of sliders and how to use them in this Ask An SEO column.

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Google’s Digital Marketing Certificate Recommends Keyword Density Percentages

Google’s Digital Marketing Training Course recommends a maximum 2% keyword density, a minimum word count and where to seed keywords on web pages.

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Four Multicultural Marketing Lessons from Top Executives

How the term is changing, how it relates to the metaverse and more insights from the Ad Age Next: Multicultural Conference.

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Peloton Reports Deeper Loss than Expected Amid Marketing Refresh

The results suggest Peloton’s comeback effort is still a long way from taking hold, despite a shake-up earlier this year. In February, co-founder John Foley was ousted as CEO after sales slowed and Peloton struggled to manage its production. He was replaced by former Spotify Technology SA and Netflix Inc. Chief Financial Officer Barry McCarthy, who vowed to cut costs and generate more of Peloton’s revenue from subscriptions.

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Godiva’s CEO Reveals How the Candymaker Plans to Double Its Revenue in Four Years

We selected the best content generators to compare their output on the same topic and ran a mini Turing Test. Can you tell which is the AI writer?

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