Daily Minute Master Series – March 29, 2022

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The Marketing Rundown

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Everything you need to know about media, marketing, and digital news from the week all together in one place.

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News & Updates

TikTok Launches Search Ads in Beta for Selected Partners

TikTok launched beta testing for ads in search results, which provides another way to reach the TikTok audience via the search terms that they use.

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How To Make Paid Search Work For B2B Marketing 

The struggle of B2B campaigns is real, but you can make paid search work to your advantage. Drive better B2B leads with these top tips.

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What Is Machine Learning, and How Can It Help With Content Marketing?

The term machine learning was first introduced by Arthur Samuel in 1959. Machine learning is a type of artificial intelligence that gives computers the ability to learn without being explicitly programmed. It provides a set of algorithms and techniques for creating computer programs that can automatically improve their performance on specific tasks.

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Should You Trust Artificial Intelligence in Marketing?

AI-based marketing tools allow teams to derive insights from the data collated and available, and the decisions based on insights from these tools offer customized and completely personalized offerings. AI technologies allow data collection, analysis and additional observations of trends and situations that can impact and influence both the customer and the marketing team.

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State Of Organic Marketing In 2022: Top SEO Priorities [Webinar]

What will your SEO focus be this year? What has your organization done to adapt to an environment where global events are constantly changing? Are you interested in how other digital marketers plan to succeed moving forward? Organic marketing will undergo many changes in 2022.

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13 Differences Between Mobile And Desktop Marketing (And How To Tackle Them)

Every business, whether e-commerce or brick-and-mortar or product- or service-based, needs to have an online presence in today’s market. In addition, websites and marketing campaigns need to be suited for both mobile and desktop applications.

For the full article click here

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