Daily Minute Master Series – March 15, 2022

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The Marketing Rundown

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News & Updates

Instagram Launches New Moderator Option for IG Live Streams

Instagram’s adding more capacity to manage your live broadcasts in the app, with a new live-stream moderator option that will enable users to assign a moderator within a stream.

For the full article click here 

TikTok Closes in on New Deal to Store US User Data in America, Inaccessible by Chinese Groups 

According to Reuters, TikTok is nearing a deal for Oracle to store its US user information, which would separate the platform’s US and Chinese databases, essentially siloing US user information away from other regions.

For the full article click here 

Google Adds New Vehicle Ads Search Placement to Help Auto Sellers Align with Evolving Search Trends

With more and more people using the web to search for auto purchase options, Google is leaning into this trend, with new vehicle ads on Search, which will display nearby cars for sale, and provide more direct connection from search results.

For the full article click here 

Twitter’s Working on Tweet Awards, Another Creator Monetization Option

After adding tipping along with its Super Follow and other subscription options, Twitter now appears to be working on a new ‘Awards’ option for tweets, which would potentially provide another way for creators to generate income from their on-platform efforts.

For the full article click here

9 Types Of Content That Will Help Your Local SEO

To move up the ranks in search results, you need rich local content. Check out these nine different types of local content to fuel your SEO strategy.

For the full article click here

Review Sentiment: Is It A Google Ranking Factor?

Review sentiment reflects the prevailing opinion but is it a ranking factor? In this chapter, we look at the claims and evidence.

For the full article click here

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