Daily Minute Master Series – June 9, 2021

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The Marketing Rundown

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Everything you need to know about media, marketing, and digital news from the week all together in one place.

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News & Updates

Twitter’s Coming ‘Super Follow’ Subscription Option Will Require 10k Followers, Will Begin Testing Soon

Twitter continues to add more monetization options for creators, as it seeks to provide more incentive to keep popular users tweeting and engaging more often.

For the full white paper click here

How to Earn Links Organically & Resist the Dark Side

Learn the steps to earning truly organic links and why you should focus more on relevance, value, and trust as key link building metrics.

For the full article click here 

How a Cat in a Shark Costume Provided the Best Marketing Roomba Could’ve Hoped For

Sometime around Halloween 2012, a Houston woman named Helen Arnold set out to buy a shark costume for her dog, a pit bull named Sharkey. When she could find only a small-sized outfit, Arnold decided to let her cat Max wear it instead. Max, as things turned out, not only tolerated being dressed as a shark, but the chill Siamese also had taken to riding around atop the Roomba robot vacuum that Arnold had bought. With kitty all suited up, Arnold began to post videos.

For the full article click here 

Apple is Turning Privacy Into a Business Advantage, Not Just a Marketing Slogan

Apple unveiled new versions of its operating systems on Monday which showed that the company’s focus on privacy has taken a new turn. It’s not just a corporate ideal or a marketing point anymore. It’s now a major initiative across Apple distinguishing its products from Android and Windows competition.

For the full article click here

Digital Marketing and Omnichannel Maturity

Consumer behaviors have changed drastically this past year. The pandemic has altered how consumers shop, research for new products and engage with brands. As a result, brands have also had to pivot to meet consumers’ changing expectations and shopping patterns.

For the full article click here

3 Fundamentals of Marketing You Must Understand to Reach the Hearts and Minds of Your Customers

Many “influencers” and self-proclaimed guru’s on the internet would have you believe that marketing is the solution to all of your issues in business. Unfortunately, the marketing industry is full of under-educated media buyers who are after your money because their “guru” told them they could make $10k a month by selling you ads on an open-source platform.

For the full article click here

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Daily Minute Master Series – June 8, 2021Daily Minute Master Series – June 10, 2021