Daily Minute Master Series – June 29, 2022

June 29, 2022/by Corey Padveen

The Marketing Rundown

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News & Updates

Instagram Opens Reels API Access to Third-Party Platforms

Brands will soon have more options for posting Instagram Reels to their accounts, and managing related activity, with Meta announcing that it’s launching its Reels API for external use.

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Instagram Shares New Tips on How to Maximize Your Reels Content Approach

If you haven’t got the message by now, Meta really wants you to use Reels, and provide it with more Reels content to feed into the ever-growing interest in short-form content.

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8 Must-Haves In Your Content Guidelines: What Your Writers Need To Know

Successful content is a collaborative effort between brands and writers. Set writers up for success by providing detailed writing guidelines.

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Optimize Your CTA: Better Alternatives To ‘Click Here’

If you’re tired of using “Click here” as your primary call to action, here’s how to optimize your links for people and search engines.

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LinkedIn Lists This Year’s Top 25 Marketing & Advertising Companies

LinkedIn lists the top 25 companies in the marketing and advertising industry in a new report that could be a valuable resource for job seekers. The report aims to highlight the ‘best workplaces to grow a career’ in 2022.

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What Happens When Google Picks The Wrong Canonical URL?

Despite your best effort to implement canonical tags, Google won’t always choose the same URL to display in search results. How can this be fixed? This topic is addressed by Google Search Advocate John Mueller in a Reddit thread on the r/TechSEO forum.

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