Daily Minute Master Series – June 15, 2022

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The Marketing Rundown

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News & Updates

Billboards, Mailers and Guerilla Tactics: How Old-School Marketing Is Making a Comeback

Have you ever found yourself looking at a piece of marketing material and thinking, “It’s so simple, yet so brilliant?” Whether it’s a memorable billboard, a pop-up experience or even a flyer through your door, some ideas are so inspired that you can’t help but kick yourself that you didn’t think of it first.

For the full article click here 

How to Prepare Your Brand for Web 3.0 Marketing 

Matt Bertram is the head of strategy at EWR Digital. He sat down with Jessica Abo to discuss how to prepare your brand for Web 3.0 marketing.

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Growth Marketing Experts Survey: How Would You Spend a $75,000 Budget in Summer 2022?

TechCrunch reached out to four marketers to see how they would spend a $75,000 budget in summer 2022. Amid the economic uncertainty, they also asked how their plan would change if their budget was $10,000.

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The Rise Of Video-First Marketing

It’s 2022 and “videos” is not an alien word. From a student studying in the fourth grade to an engineer looking for ways to upskill, visual content is everyone’s go-to.

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Lean Repeatable Sales Cycles Will Help Eliminate Unnecessary Marketing

“Marketing lands you on Pluto, but the real objective is sales, which would require you to come all the way through the solar system to the sun.” The notion of a lean repeatable sales cycle has been around in startup land but is rarely implemented either in startups or in established companies, and definitely not in channel or outsourced sales or by marketing.

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6 Amazon Marketing Strategies to Implement in 2022

Amazon’s reign as the king of ecommerce won’t end any time soon. More than 2 billion people visit Amazon each month, according to Statista. So, how do you stand out and generate more sales? The core belief behind Amazon’s algorithm is straightforward. They want customers to continue buying. They are interested in sales just as much (if not more) than you are as a seller. The difference? Amazon doesn’t have any loyalty toward any brand other than their own.

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