The Marketing Rundown

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Everything you need to know about media, marketing, and digital news from the week all together in one place.

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News & Updates

Meta Publishes New Video Planning Guide for Marketers

Video is the most engaging content format on social media, with short-form video quickly rising as the key communication and connection medium, across virtually all networks.

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Pinterest Launches Pin Ads in Argentina, Colombia and Chile

As it continues to expand its ad offering, in order to maximize its business opportunities, Pinterest has today announced that Pin Ads will now be made available to all businesses in Argentina, Colombia and Chile.

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Meta Outlines Advances in Language Translation, a Crucial Consideration in Furthering Metaverse Connection

Meta’s looking to advance its language translation tools with the launch of a new ‘No Language Left Behind’ AI model, which can translate 200 different languages, while it’s also open sourcing its translation data to further improve its systems, and democratize technological access.

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YouTube Launches Updated Shorts Analytics, New Comparative Display for New and Returning Viewers

YouTube has rolled out some new tweaks and changes to help creators maximize their performance in the app, including updated Shorts analytics, new comparative audience tools in your performance stats, and updated resources for songwriters and musicians.

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Meta Provides New Insights into Rising World Cup Discussion on its Platforms [Infographic]

The FIFA World Cup tournament is being held in November this year, which will see your social media feeds filled with soccer (or ‘football’ depending on where you’re from) related news for the duration of the event, while the hype leading in – via the qualifiers and other announcements – will also see a spike in discussion over the coming months.