The Marketing Rundown
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Everything you need to know about media, marketing, and digital news from the week all together in one place.
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News & Updates
Clubhouse Establishes Exclusive Deal with TED to Expand its Content Pool
Clubhouse may have lost its initial buzz, as the bigger players look to add in competing audio social elements and features designed to negate its growth. But the upstart platform still has a few tricks up its sleeve.
For the full white paper click here
5 Simple Steps to Set Up Video Extensions in Microsoft Ads
For the full article click here
It’s no secret that featured snippets are powerful. Every SEO professional (including yours truly) aims to own any available featured snippets for their content.
For the full article click here
6 Benefits Of Using Audience Intelligence In Business Marketing – 2021 Guide
Knowing your target audience means everything in business marketing: everybody knows that. However, nobody tells you how to get to know your clients or use that knowledge to your advantage. In reality, it couldn’t be any simpler, especially nowadays. Today, we use advanced audience intelligence technology to get all the information we need to optimize our business decisions in the most beneficial way possible.
For the full article click here
Curiosity And Marketing Go Hand In Hand
Walt Disney once said, “We keep moving forward, opening up new doors and doing new things, because we’re curious … and curiosity keeps leading us down new paths.” What would The Walt Disney Co. be today if not for that curiosity? This power of curiosity translates well into all fields; I’ve found that it is particularly important for being a successful marketer or marketing organization.
For the full article click here
Why Content Marketing Should Be the Foundation of Your Marketing Strategy
There are some tactics you can do that will generate a return on investment (ROI) in the relatively short term, but achieving real long-lasting results takes time. Put simply, anything you achieve in the short term will go down as fast as it went up. You want to play the long game. This is true even if you’re tempted to try some things that are less organic, but might look good on the surface, such as buying likes or followers. Don’t do that.
For the full article click here
