Daily Minute Master Series – January 6, 2022

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The Marketing Rundown

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News & Updates

YouTube Tests Custom Messages for Super Thanks, New Channel Subscriber Data Options

YouTube is testing out a new addition to its ‘Super Thanks’ creator donation process which will enable people who purchase a Super Thanks donation to add a custom message, instead of the previously auto-generated Super Thanks comment.

For the full article click here 

Twitter Tests New Topics Bar Above the Main Timeline to Highlight Relevant Discussions 

Twitter’s trying out another way to improve tweet discovery in the app, with a test of a new topics bar above the main tweet timeline, providing a quick link to real-time discussions in the app.

For the full article click here 

TikTok Shares New Insights into the Importance of Audio in Brand Marketing

Unlike other video platforms, which have traditionally emphasized creating for ‘sound off’ environments in order to maximize your viewing opportunities, TikTok has repeatedly noted that sounds is crucial to the user experience, and that marketers need to consider audio as an equally significant element as the visuals in their clips – if not more so in some respects.

For the full article click here 

Shopify SEO Gets Easier With Yoast App

Optimizing Shopify product pages and blogs gets easier with Yoast SEO, which launches this month and offers the same features as the popular WordPress plugin. Slated to launch on January 18, Yoast SEO for Shopify will be available in 27 languages and come with a 14 day free trial.

For the full article click here

SEO Competitive Analysis: The Definitive Guide

Marketing is all about explaining to potential customers why your product fits their needs the best. To know that, you need to know what your competitors are offering. The only way to do that is through competitor analysis – studying what your competitors are doing.

For the full article click here

9 LinkedIn Profile Tips For Digital Marketing Job Hunters

LinkedIn is a powerful tool to make professional connections and attract a pool of recruiters. Hiring managers across industries use LinkedIn to find new talent, including digital marketing recruiters.

For the full article click here

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