Social Media

How To Harness The Hot New Social Media App Clubhouse To Build Your Brand

At age 27, Jessica Williamson already has established a six-figure business, Ete Swimwear. While running her company, she also coaches other female e-commerce entrepreneurs on how to scale and grow their businesses. Recently, Williamson received an invitation to join Clubhouse, one of the newest social media platforms. After learning that Clubhouse can connect you with some of the world’s most prominent business and industry leaders via live voice interaction, Williamson decided to give it a try. She quickly discovered that the app indeed enabled her to speak directly with numerous movers and shakers. So, she jumped in fully. In just two days, she already had gained hundreds of new followers – not just on Clubhouse, but on other social media platforms, as well.

For the full article click here

Pinterest Tests New Stories Panel at the Top of User Feeds

If you’ve logged into the Pinterest app recently, you may have noticed a new addition at the top of your home screen.

For the full article click here

Facebook Launches Updated ‘Account Quality’ Dashboard to Help Businesses Address Concerns

This could be helpful – Facebook’s rolling out an updated ‘Account Quality’ dashboard within Business Manager, which is designed to help Page admins and support staff keep track of any suspended ads or impacted posts as a result of rule violations or other enforcement actions, and to better explain the reasoning for each.

For the full article click here

Marketing

Shutterstock Outlines Emerging Visual Trends for 2021 [Infographic]

When it comes to visual trends, few can match Shutterstock for relevant insights. The platform is one of the largest image repositories on the internet, hosting over 300 million images, with 200k more uploaded every day. Shutterstock operates in over 150 regions, and is used by a wide range of businesses and organizations. In 2019, more than six images were downloaded from its platform every second. Given the scope of its operation, Shutterstock is in a unique position to identify key visual trends and shifts. And based on usage activity over the past 12 months, the platform has this week published its annual Creative Trends update, which outlines the key areas where it’s seen significant growth.

For the full article click here

A Quick Guide to SEO for Non-Profits [Infographic]

As the new year sets in, having an online presence is more important than ever for most businesses, and that includes non-profits. With COVID-19 pushing most professionals and consumers into their home offices, being found online is paramount, which is why SEO is also a critical consideration for charities. And while 2020 was, overall, a negative period, there were some encouraging signs for non-profits – specifically.

For the full article click here

11 Guest Posting Tips for Better Link & Brand Value

Even after all these years, the practice of guest posting has many scratching their heads. Talk to 10 digital marketing agencies and you’ll likely hear 10 different opinions about it. Some are full throttle for guest posting; others hit the brakes. Too often, those who fail to recognize the value in guest posts have done it strictly for link building purposes, rather than building their brand. In this column, you’ll learn guest posting tips to not only provide your site SEO value but to help build your brand, too.

For the full article click here