Daily Minute Master Series – December 21, 2022

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The Marketing Rundown

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News & Updates

Twitter Provides New Ad Placement Controls to Reassure Ad Partners

With Elon Musk potentially on the outs as Chief Twit, Twitter could soon see a new approach, which could once again change the direction of the app. But thus far, under Elon’s leadership, things have been trending along a path that’s less aligned with brand safety, in allowing banned users to return, touting a more ‘free speech’ approach to content moderation, and even sharing his own conspiracy theories via his tweets.

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A Look at All the Changes Implemented by Elon Musk at Twitter in his Time as Chief Twit 

It’s been just over 50 days since Elon Musk lugged a sink into Twitter HQ for his first day in his new role as owner of the platform, and since then, we’ve seen various policy changes, staff cuts, exposes of internal documents, and more.

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Twitter Switches Brand Profile Avatars to Squares to Counter Impersonation

The hits keep coming from Twitter HQ, with the company’s endlessly perplexing verification revamp now taking a new turn, with brand profiles now becoming square shaped to better highlight them in-stream.

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Meta Will Continue to Invest Big in the Metaverse in 2023, According to CTO

While most of the attention in social media circles of late has been focused on Elon Musk, and his various changes at Twitter, Meta has quietly gone about its business, keeping out of the spotlight as it continues to push towards its next stage.

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Google’s John Mueller: WordPress Not Inherently Better For SEO

Google Search Advocate John Mueller says WordPress isn’t inherently better for SEO than coding a website from scratch.

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New Instagram Templates: Create Year-In-Review Highlight Reels

Learn how to easily compile your 2022 highlights in a short video with new Instagram Reels templates.

For the full article click here

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