The Marketing Rundown

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Everything you need to know about media, marketing, and digital news from the week all together in one place.

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News & Updates

Meta Publishes New Study on the Importance of Maximizing Inclusion in Gaming [Infographic]

Meta has published a new study which looks at how game developers should look to maximize inclusion within their projects, in order to cater to people of different genders and sexual orientation, which can both provide a more welcoming environment for all potential users, while also fostering more acceptance in society overall.

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YouTube Expands Shorts Fund to More than 70 New Regions, Adds New Shorts Analytics Features

YouTube has announced some new updates for Shorts, including an expansion of its Shorts Fund, enabling more creators to get paid for posting highly viewed clips, and new Shorts analytics tools within YouTube Studio.

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TikTok’s Planning to Open its Own ‘TikTok Kitchen’ Chain of Delivery-Only Restaurants

TikTok is opening a new chain of delivery-only restaurants across the US, which will see the platform convert viral recipe videos from the app into themed menu items.

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Pinterest Publishes New Guide on Optimizing Your Product Catalog Feed for Product Pins

As Pinterest works to build out its eCommerce features, and become a key hub for online shopping, attracting as many merchants as possible is central to that effort. A big push on this front has been simplifying its catalog ingestion tools, to make it as easy as possible for businesses of all technical capabilities to upload their full range of products, which can then be displayed as buyable Pins.

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Meta Partners with Popular Mobile Apps for New End-of-Year Stories Collaborations

This could be interesting – today Meta has announced a new series of partnerships with several popular mobile apps that will enable users of each to share recap and celebratory-style creations from these third-party platforms direct to Facebook and Instagram Stories, providing another way to create unique, engaging Stories content for the holidays.

For the full article click here