Daily Minute Master Series – August 25, 2022

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The Marketing Rundown

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News & Updates

Former Twitter Security Chief Accuses the Company of Misleading Behavior Around Bots, Data Security and More

Twitter’s nightmare 2022 continues to get worse, with former security advisor Peter Zatko, also known as ‘Mudge’, leveling a range of allegations against his former employer, including the suggestion that Twitter executives deceived federal regulators, deliberately mislead the company’s own board, and in a more immediately pressing element, lied about the presence of bots and spam on the service.

For the full article click here 

YouTube Expands Access to Audience Behavior Insights, Adds New Creative Tools for Community Posts 

Good news for YouTube creators, with the platform throwing smaller channels a bone, by expanding access to its ‘Other Videos Your Audience Watched’ data.

For the full article click here 

TikTok’s Testing a New ‘Nearby’ Content Feed, Which Could Become a Major Consideration for Brands

After it was spotted in testing by several users, TikTok has confirmed that it’s currently experimenting with a new ‘Nearby’ content feed, in addition to the current ‘For You’ and ‘Following’ tabs.

For the full article click here 

Instagram Tests BeReal Clone ‘Candid Challenges’

Instagram is testing a new feature called Candid Challenges, which looks like a clone of selfie-sharing app BeReal.

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How To Use Amazon Hidden Keywords To Increase Product Discoverability

Hidden keywords help Amazon customers find your products. Here’s what you need to know to put the power of backend keywords to work for you.

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Why Do Our Search Rankings Drop On Weekends?

From seasonality to the nature of your business, Adam Riemer explains why it seems like your website’s ranking dips only during weekends.

For the full article click here

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