Daily Minute Master Series – August 25, 2021

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The Marketing Rundown

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News & Updates

Instagram is Removing Swipe-Up Links for Stories, Replacing the Function with Link Stickers

As part of its ongoing effort to improve Stories interaction, Instagram is making a change to the way that external links are shared within Stories frames, with the current ‘Swipe up’ links to be removed from the process entirely, and replaced by its new ‘Link’ sticker option instead.

For the full white paper click here

Facebook’s Attempt to Counter the Idea That it Fuels Misinformation and Political Division is Not Going as Planned 

It’s safe to say that Facebook’s latest effort to counter the idea that its platform helps to amplify misinformation and extremist ideas is not going exactly as planned.

For the full article click here 

TikTok is Developing its Own AR Effects Creation Platform to Expand its Visual Tools

TikTok continues to rapidly build on its platform and tools, as it looks to capitalize on its current opportunity, and solidify its place as a key platform within the broader social media space.

For the full article click here 

Google Updates its ‘How Search Works’ Website, Providing More Insight into SEO Best Practices

Looking to get a better understanding of how Google ranks its search results, and how you can align your content approach with Google’s key discovery parameters? This week, the search giant has published an updated version of its ‘How Search Works’ website, which includes a range of insights and links to provide more information about its ever-evolving ranking algorithms, which could help you better understand what you should be doing to match-up with its systems.

For the full article click here

TikTok Announces New $150k Fund to Assist LatinX Businesses in the US

In line with its ongoing efforts to provide additional support for SMBs impacted by the pandemic, TikTok has today announced a new, $150,000 grant fund aimed at assisting LatinX SMBs, specifically, across the US.

For the full article click here

5 Marketing Tips and Tricks From Top YouTube Channels

If a picture is worth a thousand words, then surely video has an entire story to tell. More and more marketers are incorporating video into their content strategy, particularly on YouTube. And it’s no wonder; YouTube boasts more than 2 billion monthly users and is the world’s second most visited website after Google.

For the full article click here

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Daily Minute Master Series – August 24, 2021Daily Minute Master Series – August 26, 2021