Social Media

Twitter Has Updated its Warning Prompts on Potentially Harmful Tweet Replies

After testing them out over the last few months, Twitter has today announced a new update for its warning prompts on tweet replies which it detects may contain offensive comments.

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TikTok Takeover Update: Twitter Looking for a Way In, Microsoft Facing Staff Backlash

With only 35 days left to negotiate a buy-out, or face a potential ban in the US, the pressure is on for TikTok, and its potential suitors, to get the details of any such deal straight, and establish what, exactly, the platform is worth, and whether it’s a viable prospect for their respective future plans. Thus far, only one company has publicly stated that it’s looking to purchase the short-form video app, but in recent days, two more organizations have reportedly expressed an interest in buying the app – though in slightly altered form to the Microsoft proposal.

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New Reports Underline Facebook’s Role in Exacerbating Political Divides – But Will Facebook Take Action?

As part of the ongoing investigation into potential antitrust activity among US tech giants, the CEOs of Google, Facebook, Amazon and Apple all recently appeared before the US House Judiciary Committee, where they were asked a range of questions relating to varying concerns about how their companies operate.

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Marketing

Google Suffers Massive Glitch

Google’s search algorithm suffered an unprecedented glitch that affected search results. Many in the search community believed it was an update. It was not an update.

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Covid-19 Seems to Have Changed Lifestyles for Good

Covid-19 has altered life as we know it. When governments imposed lockdowns in March, people transformed their homes into makeshift offices, gyms and pubs. For many, crammed commutes and bustling nightlife became a distant memory. Now that countries have eased restrictions, residents are venturing outside again—but not as much as before. Globally, they made perhaps 25% fewer trips per day in July than they did in early March, according to The Economist’s analysis of Google’s phone-tracking data.

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15 Seconds of Engagement as a Simple Content Metric

Time on page is a familiar metric for content success, although it’s obvious that a page can be left open with no engagement happening. inPowered, the AI-driven content marketing, has proposed a minimum 15 seconds of engagement as optimal, and is reporting positive business outcomes.

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