Influence Marketing

8 Tips for Optimizing Posts on Social Media

Optimizing posts on social media can significantly boost your…

4 Important Social Media Metrics

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Marketers are always looking for the best social media metrics,…

Social Media Case Study: Volkswagen

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Through the strategic use of LinkedIn, Volkswagen India was able…

Social Equity: Communities on Social Media

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Building and joining niche communities on social media can be…

Social Media Case Study: Best Buy

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The Best Buy Twelpforce program has taken the brand from a major…

The Importance of Influence on Social Media [INFOGRAPHIC]

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What metrics exist to show us that there is a great deal of importance…

Handle Negative Feedback on Social Media Like a Pro

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Seeing a negative comment about your brand on a social network…

Social Equity: The Effect of Social Media on Your Brand

The direct impact that social media can have on brand equity…

Social Media Case Study: Honda

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Honda was looking for a way to promote their new CR-V to a specific…

Pinterest Marketing: 7 Useful Tools

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Pinterest marketing recently received a boost with the integration…