Social Media YouTube is Working on a TikTok-Like Tool to Fend Off Rising Video Competition Replication is normally Facebook’s key mitigation tactic, but increasingly, YouTube is also looking to “borrow” inspiration from its rivals in order to fend off competition, and maximize its market share within the video space. This week, The Information has reported that […]
Social Media Facebook Publishes New Guides to Help Businesses Deal With the Impacts of COVID-19 It feels like such a long time ago that Facebook was providing guidance for businesses impacted by major bushfires across Australia, and now, The Social Network has published a new set of guides to help businesses dealing with the latest major event – the […]
Social Media Pinterest launches Pinterest Shop for small businesses that make and sell products Pinterest has launched Pinterest Shop – a new dashboard curated by Pinterest that showcases the profiles and products of small businesses in an Etsy-style fashion. Shop currently includes 17 different small businesses that make and sell unique goods and have uploaded […]
Social Media Facebook’s Testing a New ‘Favorites’ Friend Listing for Facebook Stories Facebook is reportedly testing out a new option which would enable users to share their Facebook and Messenger Stories with smaller, selected groups of friends, as opposed to all of their connections. The option would provide a new ‘Favorites’ list option for you […]
Social Media Twitter Rolls Out Option to Hide Tweet Replies to All Users After months of testing, Twitter has now announced that is new ‘Hide Replies’ option will be rolled out to all users globally. You’ll now have the option to remove any tweet replies, and better control your tweet engagement. When you do choose […]
Marketing Google’s ‘Duplex on the web’ enables the Assistant to buy movie tickets for you Google is making it possible to use the Assistant (via Duplex) to buy movie tickets online. Back in May at Google I/O, the company announced that it was expanding the AI-powered Duplex beyond restaurant reservations to booking rental cars and […]
Social Media Instagram’s Testing a Display New Layout for IGTV Content As discovered by reverse engineering expert Jane Manchun Wong, Instagram is still working on new ways to get more people engaging with IGTV content. Instagram is working on a new format for IGTV content which would switch your main feed into a vertical scrolling […]
Social Media TikTok Reaches 1.5 Billion Downloads, Seeks to Distance Itself from Chinese Government Links According to the latest data from Sensor Tower, the short video app has now exceeded 1.5 billion downloads worldwide, making it the third most downloaded, non-gaming app of the year (after WhatsApp and Messenger). US growth is good, but India, […]
Social Media Facebook releases several ad personalization capabilities Facebook is bringing more machine learning-driven capabilities to its ads platform to improve personalization, the company announced this week. Advertisers will now be able to automatically serve different ad formats to audiences based on the machine learning model’s prediction of a user’s format preference. Campaign managers can […]
Social Media Facebook Releases New Overview of Content Removals, Fake Profiles and Enforcements The Social Network has this week released its latest Community Standards Enforcement Report, which outlines all the content removals and actions it’s taken as a result of posted material that breaks its established rules. Facebook says that it has significantly improved its […]
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