Entries by Corey Padveen

Building Millennial Loyalty with Content Strategies (Part 1)

There is a common misconception among marketers that Millennial loyalty is notoriously fickle. The right content strategies can mean life-loyal, highly engaged audience. In May, my new book, Marketing to Millennials for Dummies will be available online and in-stores. (You can also pre-order the book today!) While the idea of marketing to Millennials can be more […]

20 New Fascinating Social Media Fun Facts

The rate of change in the socialsphere means that every few months there are some hugely impressive social media fun facts popping up that are worth noting. Once again, a lot has taken place in the world of social media, and that means there are plenty of new facts and figures that should be of interest […]

5 B2B Digital Marketing Must-Dos [Infographic]

When it comes to B2B digital marketing, there are certain priorities that marketers need to ensure are top of mind. For B2B marketers, there are certain subtleties that make for significantly improved campaigns and results. While the evolution of marketing has led to a melding of both the B2C and B2B worlds, there still exist a […]

Gartner Hype Cycle for Emerging Technologies 2016

Perhaps more so than ever before, the 2016 Gartner Hype Cycle for Emerging Technologies zeroes in on big data applications and where they are in the eyes of the market. Let’s first start by taking a look at this year’s edition of the Gartner Hype Cycle for Emerging Technologies: We have discussed what the Hype […]

20 Marketing Mistakes to Avoid

The world of marketing is always changing, and to keep ahead of the pack, these are a few marketing mistakes to avoid. Sometimes, the best advice anyone can give you is what not to do. Marketing is a versatile world that allows for everything from data to creativity to mix together and form unique campaigns. […]

Important Ad Blocking Information for Marketers

Ad blocking is a trend that is on the rise, and these tidbits of ad blocking information will make the life of a marketer quite a bit easier. Over the last year (in particular) the conversation around ad blocking has increased significantly. That is largely due to the fact that ad blocking has moved away […]