Daily Minute Master Series
September 19, 2023
by Corey Padveen
Marketing News and Updates
Elon Musk Says That New, Lower Priced Tiers for X Premium Are Coming to Boost Take-Up
X’s “X Premium” subscription program, formerly known as “Twitter Blue”, hasn’t been the solution that Elon Musk had initially hoped when he re-pitched the initiative late last year as a means to combat bots in the app, while also providing X with an alternate revenue stream. Thus far, X Premium take-up has remained very low, with only around 0.3% of X users signing up to the scheme, which gives you a blue checkmark for your profile, as well as a range of other add-on features.
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How To Optimize App Install Campaigns
It’s now easier than ever to promote an app, thanks to Google App Install campaigns. This campaign type has both advantages and disadvantages when trying to promote a mobile app.
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10 Ways To Get the Most Out Of Business Networking Events
Whether it’s Pubcon or MozCon, Dreamforce, or SXSW, SEO conferences and business networking events can be a great way to freshen up your skills, tune into industry trends, and connect with other professionals.
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How Plural Keywords Impact Search Intent For Ecommerce
When SEO pros are trying to optimize content, they have a choice to make: Do I choose the singular version or the plural one as my primary keyword? Can I rank for both versions of the keywords on the same page, or do I need a new one?
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Google Gemini: What We Know So Far
At the Google I/O developer conference in May 2023, CEO Sundar Pichai announced the company’s upcoming artificial intelligence (AI) system, Gemini. The large language model (LLM) is being developed by the Google DeepMind division (Brain Team + DeepMind). It could compete with AI systems like ChatGPT from OpenAI and possibly outperform them. While details remain scarce, here is what we can piece together from the latest interviews and reports about Google Gemini.
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Google Completely Removes How-To Rich Results
Google announced that they have completely removed the How-To Rich Results. The schema for it can still be used but there will be no benefit in the search results from using it.
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