Daily Minute Master Series
September 12, 2024

by Corey Padveen

Marketing News and Updates

Google Partners with Wayback Machine to Display Archived Links

Google has announced a new partnership with The Internet Archive’s “Wayback Machine” which will make it easier to scan for previous versions of a website, and find older, potentially removed content.

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Snapchat Now Serves 1.5 Million Active Users in New Zealand

Snapchat has announced that it now serves 1.5 million users in New Zealand every month, which, in a country of only 5 million people, is a significant level of take-up.

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Meta Expands Reminder Ads Parameters via Its Marketing API

Meta has announced an update to its Marketing API which will ensure that those creating Instagram Reminder Ads in third party apps will have all the same functionality available in Meta Ads Manager.

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Google On When Not To Worry About Traffic Fluctuations

In a recent Reddit exchange, Google’s Senior Search Analyst John Mueller offered reassuring advice to those concerned about traffic fluctuations. His insights are a reminder to maintain perspective when analyzing site performance metrics.

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Google Adds Spam Warning To Indexing API Documentation

Google has updated its Indexing API documentation to include a prominent warning about spam detection and potential consequences for misuse. This change, observed in the API’s quickstart guide, highlights Google’s efforts to combat abuse of its indexing tools.

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New WordPress Plugin Simplifies Achieving Success

The co-founders of Yoast have launched a plugin that helps users plan tasks, defeat procrastination, and remove distractions, making it easier to achieve success. This plugin simplifies managing critical tasks like maintaining website health, publishing posts, and updating content.

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