Daily Minute Master Series
October 4, 2024
by Corey Padveen
Marketing News and Updates
New Brands Jump at Endorsement Deals with Influencers, Celebrities: Study
Celebrities and influencers continue to attract new endorsement deals as marketers look to such partnerships as a way to drive engagement with target audiences. Over a quarter of brands currently participating in the endorsement landscape entered it for the first time during the last 12 months. However, only 4% of these newcomers entered into multiple endorsement deals, with others choosing just one deal, according to a recent study by SponsorUnited.
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No, You Can’t Stop Meta Using Your Data via IG Story
This does nothing. It counts for zero, it serves no purpose, you can’t initiate a legal declaration with an IG Story. It’s the equivalent of Michael Scott declaring bankruptcy by literally yelling it, this is a pointless exercise which has been debunked over and over again, in different form.
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Google Shopping Ads Now Available In Google Lens Results
Google is rolling out new Google Lens features to make visual shopping easier for users. Starting this week, users will now start to see detailed product information when using Google Lens to search. This update gives advertisers a new opportunity to showcase their products in a new way that engages users in real time.
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The 10 Best Headless CMS Platforms To Consider
Headless CMSs are becoming more popular as companies want more flexible content management tools. These systems separate the content creation from how it’s displayed, giving more options for publishing content across different platforms.
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YouTube Extends Shorts To 3 Minutes, Adds New Features
Google Expands Structured Data Support For Product Certifications
Google has announced an update to its Search Central documentation, introducing support for certification markup in product structured data. This change will take full effect in April and aims to provide more comprehensive and globally relevant product information.
For the full article click here
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