Daily Minute Master Series
October 14, 2024
by Corey Padveen
Marketing News and Updates
TikTok Launches New In-Stream Shopping Push
While TikTok’s in-stream shopping push hasn’t gained momentum as fast as the platform would like, TikTok shopping is rising, providing more opportunities, both for the platform and merchants.
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YouTube Tests Removing the ‘Dislike’ Button From the Main Shorts UI
YouTube’s testing a new “Save” button for Shorts in order to make it easier for Shorts viewers to get back to their favorite Shorts clips in the app, which will also see it move the “Dislike” button from the main Shorts UI.
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Snapchat Is Testing 2 New Advertising Placements
Snap recently announced the launch of two new advertising placement tests within their platform, Sponsored Snaps and Promoted Places.
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Google Shows 3 Ways To Boost Digital Marketing With Google Trends
Google’s Daniel Waisberg and Omri Weisman share three tips for improving both online and offline marketing strategies. They explain how to leverage Google Trends search data to make better decisions about products, optimize strategies, understand consumer behavior, and focus marketing efforts for a higher ROI.
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Reddit Makes Game-Changing Updates to Keyword Targeting
In a big move for digital advertisers, Reddit has just introduced a new Keyword Targeting feature, changing the game for how marketers reach their target audiences. This addition brings fresh potential for PPC marketers looking to tap into Reddit’s highly engaged user base. With millions of communities and conversations happening every day, Reddit is now offering advertisers a more precise way to get in front of users at the perfect moment.
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Personal Branding Just Became the Future of Marketing, and It’s More Profitable Than You Think
What if the key to growing your business wasn’t about getting more customers, but about building deeper connections with fewer of them? Creating a personal brand can sometimes feel like showing up to a party in a costume when everyone else is in business casual. But once you realize others admire your uniqueness, you start to embrace it.
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