Daily Minute Master Series
November 8, 2023
by Corey Padveen
Marketing News and Updates
Customer Scoring For Agencies: How To SQL Your PPC Customers
There are two very big considerations when taking on a new PPC client: Will you make money by helping this client, and will you enjoy working with them? Both of these questions factor into SQLing (sales qualified lead-ing) a prospective client. Yet they should be asked of existing clients, too.
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YouTube Is Testing a Shorts Discovery Option To Drive Usage
YouTube is stepping further into TikTok territory, this time via a test of a new random feed prompt, that guides users towards Shorts content.
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The Top 10 Social Media Sites & Platforms
With 4.8 billion social media users worldwide – accounting for 59.9% of the global population – social platforms have become necessary hubs for gathering information, connecting with our friends and loved ones, and growing our businesses.
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Google’s John Mueller Gives Tips To Improve PageSpeed Insights Scores
A discussion on Reddit involving Google Search Advocate John Mueller offers guidance on optimizing website performance and highlights the challenges of improving scores on Google’s PageSpeed Insights (PSI) tool.
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OpenAI Introduces GPT-4 Turbo, Custom GPTs, Assistants API, And More
At DevDay, a showcase of cutting-edge artificial intelligence advancements, OpenAI unveiled a suite of new features and updates for developers and ChatGPT users, including the ability to create custom GPTs.
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LinkedIn Report: Hiring Still Slow & Career Confidence Wanes
LinkedIn Global Talent Trends report shows that hiring trends continue a stubborn downward trend and employee confidence in their careers are also generally trending negatively.
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The Marketing Rundown
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