Daily Minute Master Series
November 4, 2024
by Stephen Padveen
Marketing News and Updates
Google adds segmentation to Performance Max Asset Groups
Google Ads now offers a “segment” option for Pmax Asset Group performance, enhancing optimization potential for campaign performance.
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OpenAI Reddit AMA And SEO For ChatGPT Search
OpenAI’s CEO and executives offered answers on Reddit that hint at what SEO for ChatGPT Search will look like
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McKinsey: CMOs feel unprepared as duties pile up
Generative AI, research and development and pricing strategy are among the functions increasingly handled by resource-strapped marketers.
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ChatGPT Search is not OpenAI’s ‘Google killer’ yet
Last week, OpenAI released its highly anticipated search product, ChatGPT Search, to take on Google. The industry has been bracing for this moment for months, prompting Google to inject AI-generated answers into its core product earlier this year, and producing some embarrassing hallucinations in the process.
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Google Maps is getting new AI features powered by Gemini
Google Maps is getting new features powered by Gemini, Google’s generative AI model. On Thursday the company announced incoming updates that will allow Google Maps users in the U.S. to tap into AI to help them find new places to visit and answer questions about different locations.
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Top SEO tips for location-specific websites
Learn how SEO differs for service area vs. brick-and-mortar businesses. Boost your presence with targeted tactics to reach local customers.
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