Daily Minute Master Series
June 20, 2024
by Corey Padveen
Marketing News and Updates
Instagram Adds Live Streams for Close Friends Only
Instagram’s looking to double-down on more intimate group chats in the app, with the addition of Close Friends on Instagram Live, which will enable users to live with up to three other people in a private video session.
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Meta Provides AI Options To Help Brands Engage With Customers via DM
Meta’s announced some new A.I.-based advertising options for Messenger, which it hopes will help brands tap into the rising use of private messages, as opposed to social platform posting, in order to boost active engagement.
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Threads Launches API To Facilitate Broader Posting and Analytics Options
Meta has announced that the Threads A.P.I. is now available to all developers, which will enable creators and publishers to schedule posts, manage replies, and more via third party apps.
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Snap Unveils Generative AI Assistance for AR Creation
Snapchat’s adding some new generative A.I. elements to its Lens creation tools, which could be a big step towards democratizing A.R. creation, and facilitating all new types of experiences in digital environments.
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Building A Lead Generation Plan
You must communicate with leads correctly to provide a good experience and move toward a sale. What that looks like depends on what problems they face, their proximity to readiness to purchase, and how they became a lead.
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12 Important Image SEO Tips You Need To Know
Images often make up the largest part of webpages. They have their own tab on Google results and even their own algorithm. Appearing in image results should be part of a complete SEO strategy to reach users looking for images. Your content should contain high-quality images either way, so why not optimize them too?
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