Daily Minute Master Series
June 17, 2024
by Corey Padveen
Marketing News and Updates
TikTok’s Rise as a Discovery Platform
While TikTok has become a key platform for entertainment, it’s also increasingly becoming a destination for discovery, with more and more people now turning to app to learn more about products, trends and more.
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Meta Delays AI Roll-Out in Europe Due to Data Usage Concerns
Meta’s all-out A.I. push has taken a hit, with the company forced to scale back its A.I. plans in Europe amid concerns around how it’s looking to fuel its A.I. models with user data, from both Facebook and Instagram.
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Instagram Tests New ‘Creator Insights’ Profile Performance Overview for Brands
Instagram’s adding another way to help creators establish partnerships with brands, this time via a new “Creator Insights” display on their profile, which provides a snapshot of their account performance over the last 30 days.
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X Pitches Advertisers on the Potential of Big 3 Tie-In Campaigns
The new season of The Big 3 basketball competition has begun, and X has secured exclusive hosting rights, which it’s now pitching to advertisers as a valuable opportunity.
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YouTube Expands Test of Chat Topic Sorting to Live Streams
After testing out A.I. summarized comment topics on regular uploads in the app, YouTube is now also trying out the same for live videos, with comments separated into topic groups during a stream.
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Google’s Unconventional Advice On Fixing Broken Backlinks
Google’s Gary Illyes recently answered the question of whether one should spend time fixing backlinks with wrong URLs that are pointing to a website, known as broken backlinks. The answer is interesting because it suggests a way of considering this issue in a completely unorthodox manner.
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