Daily Minute Master Series
July 2, 2024
by Corey Padveen
Marketing News and Updates
Research Finds Snap Campaigns are Particularly Effective for Movie and TV Promotions
Snapchat is a valuable partner for entertainment promotion, with Snap campaigns increasing audience interest in new TV shows and movies by a significant margin, according to new data from Snap and Samba TV.
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EU Commission Says Meta’s Ad Free Subscription Offering Violates DMA
Meta’s plan to offer EU users a way to opt out of ads, and associated data tracking, in compliance with evolving EU laws, could end up costing it a heap in penalties.
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Meta Switches AI Labels From ‘Made with AI’ to ‘AI Info’ Tag
Meta’s making a slight tweak to its “Made with AI” labels, in order to clarify confusion around what, exactly, these indicators mean when displayed in-stream.
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12 Reasons Your Website Can Have A High Bounce Rate
Pages with high bounce rates can be frustrating– but bounce rate can be a useful tool. A high bounce rate in GA4 doesn’t always mean your website or pages perform poorly. GA4 needs to be configured properly to track bounce rate accurately.
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Organic Vs. Paid Search And Social Media: A Guide For Local Business Owners
Local business owners consistently face a familiar digital marketing conundrum. With a myriad of options available and seemingly growing daily, including the recent introductions of AI into the mix, how do you determine the best and most effective approach for your business? To begin, most local businesses have two (or technically four) primary paths to consider: Organic and paid strategies for both search and social media.
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WordPress Takes A Bite Out Of Plugin Attacks
WordPress announced over the weekend that they were pausing plugin updates and initiating a force reset on plugin author passwords in order to prevent additional website compromises due to the ongoing Supply Chain Attack on WordPress plugins.
For the full article click here
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