Daily Minute Master Series
July 11, 2023
by Corey Padveen
Marketing News and Updates
Painting The Globe Pink – Barbie Movie Marketing & Merchandise Boosts Estimated Box-Office Figures
The movie sizzle says “She’s everything. He’s just Ken.’ And it’s also true that ‘she’ is everywhere. In fact the marketing sizzle supporting the release may help to DOUBLE the takings. Low end of predictions from the film industry suggested the film could be grossing $55 million on its opening weekend. Matthew Belloni of Puck News reported that new projections of a more likely impressive $93 million.
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When Will Threads be Available to EU Users? Meta Faces New Assessment Process
So, when will EU users get access to Meta’s new Threads app? It could take a while, as Meta grapples with the expanding requirements of the EU Digital Markets Act (DMA), which is designed to protect user privacy, and provide control over data usage, while also mitigating monopoly-type behavior by the tech giants.
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The Latest Phase in the Elon Versus Zuck Feud Highlights the Flaws in Selling Verification Checkmarks
The latest episode of the Zuck versus Elon saga has taken a less savory turn, and interestingly, it seems like Elon’s own changes to Twitter’s verification system have caused at least part of the misunderstanding in this case.
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Top 5 XR and AI Marketing Trends in 2023
Here’s what’s in store for marketers as rapid advances in extended reality and artificial intelligence disrupt the industry.
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Supercharge Your Marketing: 9 High-Converting ChatGPT Prompts For Entrepreneurs
Many entrepreneurs are not marketers. They can see a vision and put the steps in place to get there, but they pull in expertise from different places for the puzzle pieces they lack. In an ideal world, an entrepreneur has access to a Twitter specialist, a LinkedIn specialist, a Google Ads expert and a copywriter. They have one person on hand for each facet of their marketing and a strategic marketing advisor to keep the orchestra in time.
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8 Microsoft Advertising Updates Including Predictive Targeting And Generative AI For RSAs
Microsoft Advertising’s July 2023 updates include predictive targeting, refined RSA functionality, and new generative-AI features.
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