Daily Minute Master Series
February 6, 2023
by Corey Padveen
News and Updates
Pinterest Focuses on Travel Inspiration and Education for Black History Month
Pinterest is taking a unique approach to Black History Month, with a new ‘Find Your Routes’ Black Travel Hub initiative, which aims to highlight places that have strong connections to Black history, while also showcasing Black-owned businesses.
For the full article click here
Investigation Finds Twitter is Approving Bot Profiles for Verified Checkmarks
Of all of the changes implemented at Twitter under Elon Musk, its updates to verification remain the most problematic, with anyone now essentially able to buy a blue checkmark for their profile, and appear as, at the least, a real human, which has opened the door for various scammers and spammers to boost their initiatives within the app.
For the full article click here
Snapchat Outlines New Initiatives to Celebrate Black History Month
Snapchat has outlined its plans to celebrate Black History Month, including themed Spotlight challenges, new AR filters, and a new partnership to ensure optimal representation across its various features.
For the full article click here
TikTok Tests Reducing Music Options as Part of Ongoing Negotiations Over Music Usage Rights
TikTok Shares Tips for Brands Looking to Tap into Super Bowl Discussion in the App
TikTok has outlined some tips for brands looking to tap into the Super Bowl hype within the app, including notes on how to make best use of the app’s various trends and features, in effective and engaging ways.
For the full article click here
Lavender Lands $13.2M for Its AI-Powered Email Marketing Engine
Lavender integrates with email providers to serve up context on a sales prospect and suggest ways to optimize the message to get a reply. Showing that there’s money in the idea, the company today announced that it raised $13.2 million across a Series A round led Norwest Venture Partners with participation from Signia Venture Partners and a seed round led by Signia with contributions from CapitalX, Position Ventures and various angel investors.
For the full article click here
The Marketing Rundown
Subscribe to t2’s Newsletter, ‘The Marketing Rundown’ and Stay Up-to-Date
Everything you need to know about media, marketing, and digital news from the week all together in one place.
[revue_subscribe]
