Daily Minute Master Series
February 26, 2025
by Corey Padveen
Marketing News and Updates
Report Looks at How TikTok Users Respond to Music in Brand Promotions
Music plays a key role in TikTok engagement, while TikTok now also plays an important role in music discovery, and connecting fans to the latest tracks. Indeed, record labels are now changing the names of their artists’ songs to align with TikTok trends, while TikTok has also driven massive sales boosts, in varying ways, for many artists.
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Instagram Explains How its Algorithm Weighs Time Spent Watching Longer Clips
Instagram chief Adam Mosseri has provided some more insight into how its content algorithm measures watch time as a percentage of a video, as opposed to a binary count.
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LinkedIn Rolls Out Comment Impression Counts
LinkedIn is adding another way to measure the impact of your contributions in the app, with some users now able to see impression counts on their comments beneath LinkedIn posts.
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73% Of Marketers Use Generative AI, Consumer Acceptance Up
Recent studies by Gartner and Adobe show that generative AI is becoming a key tool in marketing. Almost three-quarters of marketing teams now use GenAI, and most consumers are comfortable with AI in advertising.
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Leveraging AI For Buyer-Centric Strategies To Effectively Engage B2B BuyersData Shows Google AI Overviews Changing Faster Than Organic Search
Investments in AI have reached unprecedented levels. According to a World Economic Forum report, the global AI infrastructure market was valued at $35.42 billion in 2023, and projected to reach $223.45 billion by 2030.
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Mullenweg Rebuffs Plea To Restore Automattic’s WordPress Core Contributions
A WordPress developer pleaded with Matt Mullenweg at WordCamp Asia 2025, asking him to restore Automattic’s contributions to the WordPress core. Mullenweg apologized and said it’s not up to him; it’s up to WP Engine to drop their lawsuit, and he encouraged the community to put pressure on WP Engine.
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