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Daily Minute Master Series
February 13, 2026

by Corey Padveen

Marketing News and Updates

TikTok Adds New Ad Types for Entertainment Marketers

TikTok has launched some new ad options in Europe to help entertainment marketers maximize their campaigns, while it’s also launched a new #BookTok bestseller list to further highlight key book trends in the app.

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Elon Musk Outlines X’s Progress and Future Plans

Elon Musk has shared some insights into growth projections for the X app, as well as how X is currently performing, as part of a broader all-hands meeting of the new, combined xAI and SpaceX group.

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LinkedIn Adds SMB-Focused Premium Subscription

LinkedIn’s looking to get more small businesses to sign-up to its Premium program, with a new All-in-One professional dashboard offering that aims to make it easier for SMBs to manage their LinkedIn presence.

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5 PPC Strategies That Actually Boost Conversions in 2026

What happens to your PPC visitors after the click? Why aren’t your paid traffic leads turning into real customers? How do you stop high-intent clicks from slipping through the cracks on your site? If 2025 showed us anything, it’s that marketing was never supposed to be simple. With algorithms constantly evolving and AI-powered search reshaping SERPs, LLMs are disrupting expected buyer habits. Add in the nonstop pressure to justify ROI, and it’s easy to cling to familiar “best practices,” even when they’re outdated.

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15 Smarter Interview Questions For Hiring Digital Marketers In 2026

Hiring a digital marketer is no longer about finding someone who knows a few platforms well. Most candidates can talk through Google Ads, social media, or analytics tools at a surface level. That is table stakes now. What separates a strong hire from a risky one is how they think when performance shifts, privacy rules change, or the data does not point to an obvious answer. Marketing leaders today need people who can connect tactics to business outcomes, explain tradeoffs clearly, and adapt without panicking when the playbook changes. That is hard to uncover with generic interview questions.

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Google Clarifies Its Stance On Campaign Consolidation

Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity in AI-driven Google Ads accounts.

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