Daily Minute Master Series
December 20, 2023
by Corey Padveen
Marketing News and Updates
X Shares New Insights into Platform Usage and Engagement
It’s hard to get an actual, real read on what’s happening on X, and whether activity in the app is increasing or decreasing, amid various controversies and concerns sparked by owner Elon Musk and his changes at the app.
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New Report Finds Facebook and IG Reels Outperform TikTok Clips in Driving Views
If you’re looking to update your content approach for 2024, you should probably consider adding more Reels video clips into your mix. That’s the message of the latest video performance analysis from Emplifi, which conducted a review of thousands of posts across Facebook, Instagram, and TikTok to glean more insight into what’s working, what’s resonating with viewers, and what brands are currently posting.
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X Continues to Roll Out Updates for the Profile ‘Media’ Tab
If you’ve tapped over the “Media” tab on any X user’s profile of late, you may have noticed a change in the way the content is displayed in-stream.
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Google Tag Manager Contains Hidden Data Leaks & Vulnerabilities
Researchers uncover data leaks in Google Tag Manager (GTM) as well as security vulnerabilities, arbitrary script injections and instances of consent for data collection enabled by default. A legal analysis identifies potential violations of EU data protection law.
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SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
In the face of growing challenges with customer acquisition, it’s important to know where to focus your ad spend. Do you know how to optimize for lower customer acquisition costs and pipeline growth that keeps your sales team busy and your CFO happy?
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Decoding Digital Success: Taking A Holistic Approach To Digital Marketing
In today’s digital era, marketers have a slew of options to choose from, each claiming to be the key to success. This can make navigating the world of digital marketing daunting for businesses as they try to find the most effective ways to connect with their audience.
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