Daily Minute Master Series
August 22, 2024
by Stephen Padveen
Marketing News and Updates
The Impact of Social Media Purchases
Have you ever bought something based on a social media ad that you didn’t need, or really even want? Evidently, this is fairly common, based on a recent survey conducted by WalletHub, which found that 74% of respondents have indeed bought something from social media that they didn’t need, and 63% regretted the purchase.
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X Launches Grok 2 To Boost Premium Sign-Ups
With its ad revenue in decline, and development costs mounting, X is making a new push on its Grok AI chatbot, as it launches the latest version of the tool to paying users in the app.
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Instagram Adds Option to Tag a Channel When Uploading a Post
Instagram’s added a new way to engage with Channels in the app, with users now able to tag Channels within the post upload process.
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YouTube Becomes First Streaming Platform To Reach 10% of TV Viewing
YouTube continues to rise as a key entertainment option, with the latest Nielsen TV and streaming report showing that YouTube now makes up 10.4% of all TV viewing in the U.S., the first streaming platform to reach the double-digit mark.
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Snap and Meta Prepare to Showcase AR Glasses
We’re set to get a preview of the next stage of digital connection shortly, with both Snap and Meta reportedly preparing to showcase their respective AR glasses, which will eventually bring digital overlays to the mainstream.
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Simplifying Google Updates And Communications For C-Level Stakeholders
Google updates can cause uncertainty, confusion, and fear amongst non-SEO and non-marketing business stakeholders. As an industry, we like to fixate on the winners and losers of any given update, and typically, websites (and categories) that take the larger hits gain more traction and shares.
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